For us it is always a pain if someone wants to have a well-designed pool watch. Pool watches are usually ugly and tend to hang in front of white tiles.
There is not a single vendor that actually produces good looking outdoor watches, so if clients want them, we refuse to offer them.
On top cell phones and (under water) watches are great accessories to have and most people actually own them.
Poolmate for example offers sick watches for the swim stars under us